So I am nearing the end of my
Post-graduate studies at Full Sail University and I am currently studying
“Business Plan Development”. Although I am fairly excited about nearing the end
of my learning process, I am much more interested in developing my business
plan to become a successful entrepreneur within the entertainment industry at
this time. I have been reviewing “experts” takes on having a well-documented
business plan for the past week and chose two established people to blog about
this week; Mr. Nathan Furr and Mr. Paul Heyworth.
I want to
focus on their feelings on the importance of having business plans being that
both have been in the realm of business for quite an extended period of time.
In short, I want to know what simple fundamentals of business they carry around
with themselves on a daily basis.
I
discovered Mr. Nathan Furr because I am an avid Forbes.com reader and came
across his published blog about, you guessed it, “business plans”. Mr. Nathan
Furr currently teaches entrepreneurship at BYU and received his doctorate from
the Stanford Technology Ventures Program at Stanford University. In his blog, “Burn
Your Business Plan!” Mr. Furr speaks strongly about having a business model
process before having a business plan. According to (Furr, 2012), the
business model process is more important because it recognizes all business
aspects, which should be tested and learned, to become and stay
successful. After which should the
business plan be produced to reflect the business structure derived from the business
model process. He does not state that the business plan is useless but rather
that it should be done after reflecting upon the important aspects of one’s
business pros and cons.
Mr. Paul
Heyworth, Director of Business at Orvia Group Limited and Director of the
Business Venture Group Limited, provides my second source on the importance of
having a business plan. Mr. Heyworth has over 40 years of experience within the
business industry with 32 years in the Financial Services Industry and 9 years in
the Management Consulting Industry. He feels the “importance of business
planning cannot be overlooked even if your business is not seeking finance”
(Heyworth, 2009). Heyworth states that it is also useful to have a business
plan even if it only benefits oneself. Also that a business plan should clearly
recognize a businesses goals and targets because without them, how do you
measure what has been achieved? Lastly, Mr. Heyworth conveys how a “business
plan gives investors the confidence to invest in your business” (Heyworth,
2009). All of which are very important points to have an established business
plan.
In
conclusion, these two experts have given me additional sense as to why I should
development my business plan(s) as much as I can. My business plan and
processes will give me the ins and outs, pros and cons, and plan of action to
run the successful business that I desire.
This is KB and this has been Real to Reel. Now get
planning!!!
References:
Furr, N. (2012, February 24). Burn your business
plan!. Retrieved from http://blogs.forbes.com/nathanfurr/
Furr, N. (2012). Retrieved from http://blogs.forbes.com/people/nathanfurr/
Heyworth, P. (2009). Expert view: Do I need a
business plan?. Retrieved from http://www.lancashirebusinessview.co.uk/news-details.htm?news_id=212
Heyworth, P. (2012). Retrieved from http://www.linkedin.com/pub/paul-heyworth/19/74b/a61
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